Warner Music launches global publishing arm for direct operations in India
“To create a paid economy in this world, you need to give quality and quantity equally to the consumer in a way that he feels compelled to pay. When an individual pays, the entire economy and not just the platform, label or publisher grows,” Devraj Sanyal, chairman and CEO, India, South Asia and senior vice-president strategy, Africa, Middle East and Asia at Universal Music India, had said in an earlier interview. The global music-streaming economy, whether in Japan, North America, Europe or South America, has grown because people pay for music, Sanyal had said.
