D2C brands win shelf space in India’s top retail chains
Walk into a grocery or apparel chain, and chances are you’ll spot these emerging labels on top shelves, beaming right...
Business
Festive advertising set to rise 12–15% as TV, AVoD platforms capitalize on premium content
As broadcasters line up festive specials, movie premieres, and reality shows, AVoD platforms are rolling out originals and regional content....
Fevikwik sticks itself into India’s AI moment
Mumbai: Fevikwik is back with a bang, this time not just fixing the broken, but gluing together India’s wildest ideas....
How the Amazon’s cost and revenue focus is altering Prime Video in India
In May, Amazon Prime Video customers in India were in for a rude shock when they received emails announcing that...
When brands lip-sync instead of singing their own songs
This is what I call karaoke marketing. It hits the notes, but lacks soul. It is loud, enthusiastic, often off-key,...
TV is far from dead, still the workhorse of Indian advertising
In conference rooms and at global festivals, digital evangelists point to mobile video and connected screens as the future, dismissing...
Govt plans digital push to bridge farm infra gap
The government is set to expand the use of digital technology to deliver agricultural services and foster greater private sector...
Bank holidays next week, September 1-7: Banks across India to be shut on THESE days | Full list
Bank holidays this week, September 1-7, 2025: All public and private banks across several Indian cities will remain shut for...
India warms to Chinese investment in manufacturing, renewables and auto parts amid US tariff pressures
New Delhi: India has identified manufacturing, renewable energy and auto components for relaxing covid-era curbs on Chinese investments, as the...
Premium Economy takes off in Indian skies
In 2021, Lufthansa CEO Carsten Spohr called the Premium Economy a game-changer. Even in the middle of the pandemic, he...